PERFORMANCE MARKETING/ PAID MEDIA MANAGER

Full-Time | Remote I Independent Contractor Role

ABOUT THE OPPORTUNITY

We are partnering with a fast-growing technology company seeking a Performance Marketing / Paid Media Manager to drive demand generation and pipeline growth through high-performing paid media campaigns.

This role is ideal for a commercially minded marketer who thrives in a hands-on environment, enjoys testing and optimisation, and can balance strategy with execution across multiple digital channels.

KEY RESPONSIBILITIES

Own and manage paid advertising campaigns across search, social, and directory platforms.
Develop, test, and optimise landing pages and conversion funnels to improve campaign performance and conversion rates.
Analyse campaign, lead, and pipeline data to identify opportunities for optimisation and growth.
Create and coordinate compelling ad creatives, including static and video content.
Monitor and optimise advertising spend, performance metrics, and return on investment.
Identify and evaluate new marketing channels, tools, and growth opportunities.
Deliver regular reporting and actionable insights on campaign performance and pipeline contribution.
Collaborate cross-functionally with sales, marketing, and leadership teams to align growth initiatives.

TOOLS & PLATFORMS

Experience with some or all of the following is preferred:

Paid search platforms (e.g. Google Ads, Microsoft Ads)
Paid social platforms (e.g. Meta, LinkedIn, YouTube)
Review and directory platforms (e.g. G2, Capterra)
CRM and marketing automation tools (e.g. HubSpot)
CMS and landing page tools (e.g. WordPress, Unbounce)
Creative tools (e.g. Adobe Creative Suite, Canva)
AI and productivity tools (e.g. OpenAI, Claude, other AI-assisted marketing tools)

QUALIFICATIONS & EXPERIENCE

Proven experience managing and optimising paid media campaigns with measurable business outcomes.
Demonstrated success improving ROAS, lead generation, conversion rates, and cost efficiency.
Experience in B2B technology, SaaS, or high-growth digital businesses is highly regarded.
Strong analytical skills with the ability to interpret performance data and make strategic recommendations.
Excellent communication and stakeholder management skills.
Ability to work independently while collaborating effectively within a team environment.
Creative, commercially minded, and results-driven approach to marketing.
Bachelor's degree preferred but not essential.

SUCCESS MEASURES

Contribution to pipeline growth and revenue generation
Improvement in customer acquisition efficiency and campaign ROI
Identification and scaling of high-performing channels and campaigns
Delivery of clear, data-driven insights and recommendations for continuous improvement

Interested applicants, please send your CV and portfolio to: [HIDDEN TEXT]