About The Team

As a Brand & Growth Marketing Associate, you will support the planning, execution, and optimization of SPX marketing initiatives across online and offline channels. You will work closely with senior marketers and cross-functional teams, gaining exposure to both brand strategy and performance marketing.

You will be responsible for conceptualizing campaign initiatives and seeing through the executions including but not limited to performance tracking, reporting and analysis to help the team make data-driven decisions

Job Description

Key Responsibilities:

Brand Marketing Support
Support the execution of brand marketing campaigns across digital and offline channels (paid media, partnerships, KOL activations, OOH, events, etc.)
Assist in coordinating campaign rollouts, timelines, and asset requirements
Help ensure brand messaging and visuals are consistent across channels
Track and document campaign performance and learning
Growth & Lead Generation
Support growth marketing initiatives focused on lead generation and customer acquisition
Assist in executing and monitoring paid and organic campaigns across key channels
Help set up and track experiments, A/B tests, and pilot campaigns
Monitor funnel metrics and flag opportunities for optimization
Performance Tracking & Analytics
Create, update, and maintain performance dashboards to track marketing KPIs
Pull data from multiple sources and ensure reporting accuracy
Assist in analyzing campaign performance and marketing effectiveness
Help translate data into clear insights and summaries for internal stakeholders
Reporting & Insights
Prepare weekly and monthly performance reports for the marketing team and management
Support senior team members with analysis and presentation materials
Share insights, learnings, and recommendations to improve campaign performance
Maintain documentation of marketing results and best practices

Requirements

Bachelor's degree in a relevant field preferred but not required
Demonstrated experience or training in brand marketing, growth experiments, analytics, or digital campaigns
3-6 years of experience in marketing, growth, or performance analytics
Strong interest in brand marketing, growth marketing, and data analysis
Comfortable working with numbers, dashboards, and spreadsheets
Familiarity with analytics and reporting tools (e.g., Google Analytics, Excel/Sheets, Tableau, Power BI, or similar) or third party social media monitoring tools (e.g., Hootsuite, Emplifi, Talkwalker, Meltwater)
Basic understanding of digital marketing channels and marketing funnels
Strong attention to detail and willingness to learn
Clear communication skills and ability to work cross-functionally
Exposure to paid media platforms (Google Ads, Meta, TikTok, etc.)
Experience supporting offline or on-ground marketing activations
Basic knowledge of A/B testing or experimentation frameworks
Experience in logistics, delivery, e-commerce, or on-demand businesses