Description
We are seeking a skilled Social Media Specialist focused on B2B marketing in Southeast Asia. The ideal candidate will have a strong background in developing and executing social media strategies that drive engagement and lead generation.
Responsibilities
- Develop and implement effective social media strategies targeting B2B audiences in Southeast Asia.
- Create engaging content tailored for various platforms, including LinkedIn, Twitter, and Facebook.
- Manage and grow the company's social media presence by increasing followers and engagement rates.
- Monitor and analyze social media metrics to evaluate the success of campaigns and adjust strategies accordingly.
- Collaborate with marketing, sales, and product teams to align social media efforts with overall business objectives.
- Stay up to date with the latest trends and best practices in social media and B2B marketing.
Skills and Qualifications
- 5-6 years of experience in social media marketing, preferably with a focus on B2B.
- Strong understanding of social media platforms and their respective audiences.
- Proficient in social media management tools such as Hootsuite, Buffer, or Sprout Social.
- Excellent writing and communication skills, with a knack for creating compelling content.
- Analytical mindset with the ability to interpret social media metrics and analytics tools.
- Experience with paid social media advertising and campaign management.
- Knowledge of SEO principles as they relate to social media.
