The Digital Marketing Specialist reports to the Digital Marketing Specialist Team Lead.
Essential Duties/Responsibilities:
Create and launch digital marketing campaigns across a variety of platforms including Facebook, Instagram, and Google
Monitor and optimize campaigns on an ongoing basis to drive conversions and hit business level goals and stay within budget
Measure and analyze digital content effectiveness through tools such as Google Analytics, Data Studio, and other platform analytics
Connect marketing platform analytics to business operations software to report on overall ROI for digital marketing campaigns
Employ a testing mindset with the ability to plan, set up, and analyze split testing campaigns
Utilize a combination of best practices and creative problem solving to continually test and improve customer's website and digital marketing performance
Consistently and effectively communicate with Account Managers to keep customers informed of their website and digital marketing performance metrics, making actionable suggestions based on campaign performance
Flat Planet is Australia’s leading Virtual Employee company. We are a virtual doorway to Australia – you will work Australian hours with Australian clients dealing with Australian businesses!
At Flat Planet we pride ourselves on attracting the best and brightest by paying well above market rates and massive uncapped incentives for genuine performers. Earn what you’re really worth!
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