Brand Marketing - Media, Analytics, and Celebrity
Job Description
Job Description:
- Helps manage TVC media campaigns together with the media agency.
- Coordinates with the media agency / TV networks for program intrusions and/or other offline initiatives.
- Monitors offline competitor activities to come up with counter strategies.
- Provides postmortem reports to management on our offline campaigns
- Handles celebrity engagement / coordination for brand marketing activities
- Ad-hoc tasks relating to offline campaigns (ex: provide guidance to other teams on local media landscape, assist other teams in ensuring campaigns have offline visibility, etc).
Requirements:
- Bachelor's degree with at least 5 years of experience
- Excellent understanding of the local media landscape
- Good project management skills and has previously handled a team
- Has media agency background (preferred)
- Has handled offline campaigns in the past
- Excellent communication and presentation skills
- Excellent problem-solving skills
- Self-starter and team-player
JOB TYPE
Industry
Function
Skills
About
Job Source:
careers.shopee.sg
Shopee Pte. Ltd. is a Singaporean multinational technology company that specialises in e-commerce. The company was launched in Singapore in 2015, before it expanded abroad. As of 2021, Shopee is considered the largest e-commerce platform in Southeast Asia with 343 million monthly visitors.