Brand Marketing - Media, Analytics, and Celebrity

5-7 years
13 days ago
Job Description

Job Description:

  • Helps manage TVC media campaigns together with the media agency.
  • Coordinates with the media agency / TV networks for program intrusions and/or other offline initiatives.
  • Monitors offline competitor activities to come up with counter strategies.
  • Provides postmortem reports to management on our offline campaigns
  • Handles celebrity engagement / coordination for brand marketing activities
  • Ad-hoc tasks relating to offline campaigns (ex: provide guidance to other teams on local media landscape, assist other teams in ensuring campaigns have offline visibility, etc).


  • Bachelor's degree with at least 5 years of experience
  • Excellent understanding of the local media landscape
  • Good project management skills and has previously handled a team
  • Has media agency background (preferred)
  • Has handled offline campaigns in the past
  • Excellent communication and presentation skills
  • Excellent problem-solving skills
  • Self-starter and team-player




offline campaigns
Job Source:

Shopee Pte. Ltd. is a Singaporean multinational technology company that specialises in e-commerce. The company was launched in Singapore in 2015, before it expanded abroad. As of 2021, Shopee is considered the largest e-commerce platform in Southeast Asia with 343 million monthly visitors.