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The role will be based in our Philippine office.

This role will be responsible for providing expertise and strategic direction in the areas of end-to-end brand and content marketing for sports content released on Disney+ in the Southeast Asia region. The Assistant Manager for Disney+ Brand and Content Marketing will serve as the strategic orchestrator of sports campaigns that maximize consumer impact, operational excellence, and stakeholder alignment. He/She will work with internal stakeholders to ensure the execution of insight-driven Disney+ campaigns and provide guidance and recommendation sports content marketing efforts. He/She will be reporting to the Senior Manager for Disney+ Brand and Content Marketing.

Roles and Responsibilities

Provide expertise and strategic direction for the timely execution of marketing sports content as offered on Disney+, ensuring consumer resonance and business impact
Provide guidance and recommendation in relation to the execution of the full campaign lifecycle of title campaigns, from positioning and messaging to tactical execution, performance monitoring, and post-release evaluation
Work with internal stakeholders to drive, manage, and monitor innovative marketing and key opinion leader/influencer initiatives that integrate traditional media outreach with digital media, influencer and content creator partnerships and active engagement with fan communities to maximize reach and impact
Keep track to monitor budget efficiency and resource allocation across multiple titles, ensuring measurable ROI and disciplined financial management
Work across Integrated Marketing and cross-functional teams to maximize synergy and impact for Disney+ titles
Collaborate day-to-day with agencies, optimizing efficiency, creativity, and measurable impact across campaigns
Champion the Disney Difference and Disney's values, ensuring all campaigns and team practices reflect the highest standards of creativity, integrity, and inclusivity

Requirements

A bachelor's degree in marketing, business administration, public relations, and the like
At least five years solid experience in sports marketing. Experience in entertainment and content would be an advantage.
Expert in project planning (i.e. project management, marketing cadence), especially ensuring timely planning, monitoring and execution of campaigns
Proven ability to work across a matrixed organization while also able to self-motivate
Demonstrated ability to thrive working in an extremely fast-paced environment
Excellent communication, interpersonal, and problem-solving skills
Diplomatic mindset with proven teamwork abilities in matrixed organizations, plus the ability to collaborate with others to solve problems and approach challenges with a solution-oriented mindset
Effectively manage multiple demands and priorities for self and others
Quickly adapt to new technologies and thrive in fast-paced, high-pressure environments
Innate enthusiasm and love for a wide range of content, especially sports

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

Disclaimer

This position is with The Walt Disney Company Philippines, Inc, which is part of a business we call The Walt Disney Company (APAC).

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Assistant Manager, Brand & Content Marketing - Sports (PH), IM Emerging Markets