About The Role

We are seeking a dynamic and experienced Senior Business Development Manager for Advertising Sales to lead and drive our advertising revenue growth.

This role requires a strategic thinker passionate about the media industry, with a proven track record in building and maintaining high-value client relationships, driving end-to-end sales processes, and identifying new business opportunities.

The ideal candidate will have a deep understanding of industry trends, ability to manage cross-functional teams, and the skills to effectively represent our brand in the marketplace.

What You Will Do

Drive individual sales responsibilities and revenue achievement:

Develop and execute effective sales strategies that align with the company's objectives and contribute to consistent revenue growth
Build and maintain strong client relationships, including key accounts, to enhance customer satisfaction and retention. It involves understanding client needs, resolving complex issues, and ensuring that clients are satisfied and engaged with the company's services
Identify and pursue new business opportunities to expand the company's client base
Build a strong network of senior client contacts to demonstrate ownership of assigned Sales Verticals and Agencies
Drive and own an end-to-end sales cycle from prospecting, negotiating, closing to renewals
Manage all individual sales processes and workflows, including working with internal stakeholders
Ensure accurate and timely sales reporting
Achieve assigned individual sales target
Achieve minimum sales engagements (calls and meetings)

Support To Line Manager/ Management

Support line manager/ Management in senior sales/management duties, reporting needs etc., where required
Drive certain senior level/key agency relationships and conversations, where required
Drive certain internal stakeholder conversations/discussions, where required
Any other adhoc support needed by line manager/management

Other Responsibilities

Stay up-to-date on industry trends, competitors, and market conditions to make informed decisions and maintain a competitive edge. This research helps in identifying new revenue streams, innovative approaches, and potential threats to the business
Ability to drive cross-functional collaboration for pitches and lead all efforts during pitch process
Ability to independently develop TSLMG Credentials presentation (with suitable case studies and demonstrate understanding of client's business) and confidently present to senior stakeholders
Drive education, adoption and advocacy of TSLMG's paid media solutions in the marketplace
Evangelize TSLMG's advertising offering in the marketplace by ensuring high visibility and top of mind awareness in advertisers/agencies/partners through regular and consistent trade engagements (media workshops, events, hospitality/networking sessions etc.)
Hiring/training/onboarding/covering duties for own team members/hires, as and when required
Any other senior sales duties which may be assigned by line manager/management

The Successful Candidate Should Have

At least 5-7 years of sales or business development experience in a similar industry with a proven track record
Excellent understanding of new media, digital publishing, content and social media industry
Experience working with Singapore Government advertisers and agencies is highly preferred.
Strong negotiator with a commercial mindset
Outstanding verbal and written communication skills, with experience presenting to senior-level executives and decision makers
Great people skills, team spirit, have ease in building strong professional relationships and able to work collaboratively and efficiently individually, in and across teams
Outstanding multi-tasking, analytical and problem-solving abilities, meticulous with a keen eye for detail

Senior Business Development Manager (Advertising Sales)