Job Overview

The E-Commerce Operations Manager is responsible for driving online channel growth, operational excellence, and seamless customer experience across key e-commerce platforms, with a strong focus on Seller Initiated Sales (SIS) operations. This role leads end-to-end execution of commercial strategies, campaign management, platform operations, and fulfillment coordination, while leveraging data and insights to optimize performance and achieve revenue targets.

Job Responsibilities

A. Platform Commercial Management (Lazada)

Develop and execute growth strategies for Lazada, aligned with overall business objectives
Lead commercial planning, including joint business plans, promotional calendars, and marketplace initiatives
Manage platform relationships, including negotiations with key stakeholders (e.g., account managers)
Identify opportunities for traffic growth, conversion improvement, and revenue expansion

B. SIS & Platform Operations Management

Oversee day-to-day backend operations across RC e-commerce platforms (Shopee, TikTok, Lazada)
Ensure accurate and timely SKU setup, product listings, and catalog maintenance
Manage price uploads, voucher creation, and promotional configurations
Execute bundling strategies and maintain optimized product assortment
Ensure platform compliance, operational accuracy, and system hygiene

C. Campaign Planning & Execution

Plan and execute major e-commerce campaigns (e.g., Mega Campaigns, Flash Sales, Payday Sales)
Coordinate cross-functional teams to ensure readiness for campaigns (stock availability, pricing, creatives, etc.)
Monitor live campaign performance and implement real-time optimizations

D. Reporting, Analytics & Insights

Track and analyze key performance metrics (traffic, conversion, GMV, AOV, etc.)
Prepare regular reports and dashboards to monitor business performance
Generate actionable insights and recommendations to improve sales and operational efficiency
Leverage data to support forecasting, planning, and decision-making

E. Order Management & Fulfillment Coordination

Oversee order processing flows to ensure timely and accurate fulfillment
Coordinate with supply chain and warehouse teams on inventory allocation across channels
Optimize inventory planning to balance availability, sell-through, and working capital

F. Customer Experience & Consumer Care

Lead consumer care operations to ensure a high-quality customer experience
Monitor customer feedback, ratings, and service KPIs
Implement continuous improvements in customer service processes and issue resolution

Job Qualifications

Bachelor's degree in business administration, Marketing, E-Commerce, or related field
Minimum 5–8 years of experience in e-commerce, marketplace management, or digital operations
Proven experience handling Lazada or similar marketplace platforms
Strong background in e-commerce operations, including backend systems and campaign execution
Experience in managing cross-functional teams and stakeholders
Analytical mindset with strong data interpretation and problem-solving skills
Excellent communication, negotiation, and project management abilities
Ability to work in a fast-paced, dynamic environment

E-Commerce Ops Manager