We are seeking a Senior Marketing professional to lead enterprise marketing across Southeast Asia, with openness to Specialist-level candidates who show the right skills and potential to grow into the role.

This is a commercially focused marketing role responsible for driving demand generation and pipeline impact in complex B2B environments. The emphasis is on delivering measurable business outcomes through targeted, insight-led marketing programs, not campaign activity or vanity metrics.

The role partners closely with commercial and product stakeholders to translate market intelligence into scalable programs that engage senior enterprise decision-makers. It also carries informal leadership expectations, and contributing to improved marketing execution standards.

Day to Day Activities:

Develop and execute B2B marketing programs that contribute to enterprise pipeline creation and acceleration.
Run multi-channel demand generation initiatives including account-focused campaigns, digital programs, and high-intent engagement strategies.
Work closely with sales and commercial teams to align marketing activity with priority accounts and business objectives.
Support execution of targeted, high-touch engagement initiatives for senior enterprise audiences.
Ensure initiatives are clearly tied to measurable commercial outcomes.
Translate insights into messaging and positioning relevant to complex, regulated industries such as financial services, telecom, and insurance.

Must-Haves:

Experience in B2B marketing (SaaS, tech, AI or Fintech).
Proven contribution to pipeline or revenue impact through marketing programs.
Strong communication and stakeholder management skills, including exposure to senior audiences.

Nice to Haves:

Exposure to multi-market or regional marketing environments.
Familiarity with partner-led or indirect go-to-market models.
Background in enterprise or complex B2B sales cycles.

Senior Marketing Manager (Open to Specialist level)